The game industry faces a turbulent yet exciting future. There is an increasing convergence in the game world with the real world which has provoked a r/evolution in the game environment. Would you like to know more about the social and business impacts of this revolution? Game in the City is playing a role in this rapidly developing market with a varied program of both national and international speakers. Please note that most of the program will be in Dutch apart from the international keynotes.
This year, on the first day, there are four sub-themes:
- Marketing
- Sustainability
- Business Cases for Serious Games
- Cross Media Cafe
The event will open on the 18th November at 09:00 with keynote speeches on the main stage and will close with drinks at 17:00. During the day we will be presenting the following speakers and topics :
Opening ceremony on the Main Stage with keynotes
Opening Session
- Rene Derks – Vanguard Entertainment Group
- Jasmin Kassner – ChawaChawa
- Ron Hartman – Mediacollege Amsterdam
Morning Subsessions
Session Sustainability (hosted by Hans van Helden)
- Alma Schaafstal - TFI Regio Utrecht (Duurzaamheids Game Jam)
- Philippe Petit and Rens Vogel – Greeny Games (Be Green)
- Jacky Nieuwstraten – Amersfoort (BioB@ttle)
- Derk de Geus – Paladin Studios (Enercities)
- Sara Kolster – Submarine Channel (Collapsus)
Session Marketing (hosted by Michiel Sala)
- Bart Hufen, author of “Laat met je merk spelen”
- Emily Jacometti Flavour (Noisia Infection)
- Madelon Fortuin – Real / Mattijs de Valk – Soepel
- Dick Buschman – Achtung (Volkswagen “Pak de polo”)
Lunch break
Afternoon Main Session
- Ilja Linnemeijer – PWC Media Outlook Games
- Olliver Heins – Bigpoint
- Keita Takahashi- Uvula
- Niki Smit – Monobanda – Over Bohm, inspired by Keita Takahashi
Afternoon Subsessions
Session Serious GamesBusiness Cases (hosted by Joke Witteveen)
- Marcus Vlaar – Ranj (‘Houthoff Buruma The Game’ – advocacy)
- Grendel Games (medical)
- Sanneke Prins – Mijn naam is Haas (language)
- Bujar Nushi – DHV (area development)
- Jan Willem Huisman - Ijsfontein (ABN AMRO office game- finance)
- Panel members: Remco Bakker – Syntens, Jeroen Veldt – NBSO
Session iMMovator Cross Media Cafe (hosted by Monique van Dusseldorp)
- Maikel Verhaaren, Gfk Retail & Technology and Frank Visser, iMMovator Cross Media Netwerk with the Games Monitor and the numbers
- Dick Coenen, Sony (3D gaming)
- Jurriaan van Rijswijk – Director Games Factory Online (introduction)
- Jeroen Elfferich – Director Ex Machina (second screen)
- Jeroen Mol – Director Beyond Reality (augmented reality)
- Heleen Groenendijk – Founder Portmantoo (iPad games)
- Michiel Sala – (Little Chicken) and Bas van Haren (MAD) (game for balance board)
